Thinking of starting your blog? Blogging is a wonderful thing to become involved in and can bring about a variety of great opportunities. Before you dive right in, it’s really worth firstly taking a take a step back and considering several significant things.
Listen up. Starting your blog is pretty easy, but getting it right is much more difficult and there are lots of decisions to make on the way. Listed below are 12 things you must know even before you start up a blog:
1. Self-Hosted WordPress Blog
You might be wondering about the best choice for how to start a successful blog. Can you build a WordPress blog, or would a platform like Blogger suffice? What about something like SquareSpace or Wix?
I think, a self-hosted WordPress blog (ie. WordPress.org) is by far and away the best option.
There are a few main reasons for this:
Firstly, a self-hosted WordPress blog gives you complete ownership and control of whatever you do. There are millions of themes and plugins for WordPress, while it’s also great to find out that nobody will come along a day and disassemble your blog site as it ‘breaks’ some form of rule. That’s a huge problem with many platforms!
Once you have installed WordPress (it’s free and a lot hosts allow you to do the installation with just a couple of clicks), you are able to essentially do whatever you like. You’ll need to spend some funds on hosting and a domain name, but those might be gathered pretty cheaply.
2. Build a Brand
To create a prosperous blog and stand out in the crowd, you must work to make a distinctive brand. This implies decide on a very specific niche and working to establish a brand that basically speaks to your audience.
Why is a brand name?
Well, it demands many different things like the name, logo, visual imagery, the tone/personality of your respective writing, the person experience, and so forth. Take into consideration great bloggers like Seth Godin. You always know specifically what you’re getting if you visit his blog – and that’s what you need to do, too.
To reach your goals, you have to stay ahead of the group and speak with your audience. What’s your niche? What do you wish to be referred to as? What’s the personality of the blog gonna be? Will your blog site be serious/funny/informative/detailed/factual, etc.?
3. Content is King
You can have the best looking blog in the world, however it doesn’t matter a jot in the event the content articles are crap!
To reach your goals while keeping people coming back for more (that is surely what every blogger wants), your site content should be good quality and deliver on what exactly you’ve promised.
Make sure each post is well researched and contains a definite point. Help it become interesting to learn by injecting a little bit of your personal personality into each post – or tell stories to bring it alive.
Remember: content articles are king, so make certain it’s as great as it are able to be!
4. Blog Regularly
Blogging regularly is very important. If you would like how do i start a blog to get any kind of impact, you merely cannot go weeks or months without building a post!
When you first set up your blog, it’s easy to begin with great intentions and boast regarding how you’re intending to make a brand new post six times a week. But unless you’re superman/woman, the truth is that staying on a schedule that way is completely unrealistic.
To present yourself the ideal probability of success, be sensible about how exactly often you’re likely to post and set up a schedule to fulfill that goal. You may want to prepare your site content beforehand then make use of a post scheduler to share it to the blog over a given day.
5. Visual Content articles are Key
Visual content is becoming an ever-bigger section of the blogging world. I’m speaking about videos, graphics, photos, infographics, etc.
Make certain every post you are making contains some kind of visual content. It really helps to bring your blog site alive and might greatly increase the amount of people that click to your blog – especially from social networking.
Not just a graphic designer whizz kid? Don’t worry! Something like Canva costs nothing and super simple to use, or you might outsource it to your design professional.
6. Get In Touch With Other Bloggers
It’s easy to see other blogs as competitors, but you should actually take a look at them when your friends. Experience tells me that your particular success often depends upon connecting with some other bloggers and making yourself known to the important thing players with your niche.
Reply to their blogs and participate in the conversation. Share their posts on social media marketing. Make a relationship using them and have on their own radar! Trust me, it’ll really help the likelihood of success.
7. You Have To Build an Email List
Imagine having the capacity to send 500 customers to your brand new blog post within minutes, or having the cabability to instantly send visitors to an offer you’re promoting as an affiliate.
When you have an email list, you will find the capability to do this all plus more!
You’ve probably heard the expression “the amount of money is within the list” – and so i can absolutely and categorically inform you that it’s the honest truth. If you’re starting a brand new blog, be sure to start building a message list from the beginning.
8. Paying for Advertising
There are several great free ways to get visitors to your website. You may work with SEO and obtain traffic from Google. It is possible to write guest posts for other blogs, or use social networking to talk about relevant content and get new followers.
But while free methods are fantastic, it’s also worth looking at paid methods like Facebook advertising. If you do it right, you can achieve your goals faster and very quickly reach out to new people.
A word of warning: Don’t throw a load of money at the wall and hope it sticks! Set a tiny budget (e.g. $20) and test the water to determine if it works.
9. Responsive Design is a MUST
Those days are gone when most people browsed the world wide web on his or her computer. Nowadays, it’s all about smartphones and tablets.
If you’re planning to set up a whole new blog in 2017, please, please, PLEASE make sure it is responsive and simply viewable on smart phones! It’ll have the viewing experience much better for the visitors, and features certain SEO benefits, too.
10. Keep in mind Increasing Security Threats
When setting up a blog, it’s essential for taking security seriously. Blogs are vulnerable to hackers as well as other online threats, so it’s absolutely vital to take steps to safeguard your web site as much as possible. Trust me, you don’t want the hassle of sorting out a hacked blog because it may be a complete and utter pain within the arse!
Firstly, make sure your website and plugins will always be up-to-date and running the most recent versions. This consists of the WordPress installation, your theme and every plugin.
Secondly, ensure you get a basic WordPress security plugin to assist guard against common threats and obtain alerted in the event the worst happens. WordFence, BulletProof Security and iThemes Security are three of the more popular.
11. You have to Think About SEO
Where can you go if you’re looking for information? Generally, the reply is Google, so you’d be absolutely CRAZY to ignore it as being a traffic source.
If you would like get visitors from Google, you need to take into consideration Seo (SEO). I really could write a whole book with this subject, for the time being you just need to receive the 30deyypky right.
Base each article around a unique keyword – and make sure to feature that keyword a few times inside the post. Don’t overdo it!
Moreover, it’s worth installing a search engine optimization plugin like Yoast SEO. It is a free tool that gives you the ability to optimize your website easily and quickly.
12. Blogging is difficult Work
Finally, it’s important to recognize that blogging is tough work.
A lot of people imagine setting up how to start a successful blog and achieving instant overnight success, but the fact is that it’s bloody perseverance and needs consistent effort over years and years. If you’re willing to put the effort it, it’s worth it though and literally has the ability to modify your life.